Sophie Lain



Senior copywriter, award-winning blogger and subscription obsessive

A decade of diverse writing and marketing experience in everything from OOH to SEO including TOV guidelines, writing workshops, product pages, CRM emails, UX copy, social, TV, DM, inserts and packaging. I'm an ideas machine with X-ray proofreading vision and a love of B2C subscription brands.

In-house at Gousto
2019 - present

Travel blogger at
2018 - present
In-house at Graze
2014 - 2018

Fitness blogger at butfirstbreakfast
2012 - 2017